ChatGPT Chrome extension now reads and acts on open browser tabs
OpenAI’s updated Chrome extension lets ChatGPT access open browser tabs, summarise content, compare products across multiple pages, and use Computer Use in Work mode to…
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Desk archive
Category: SEO
Search updates, technical SEO, content strategy, local SEO and analytics.
NMC Bans AI-Generated Medical Ads That Mislead Patients, Puts Onus on Doctors and Hospitals
The National Medical Commission has issued new guidelines that prohibit registered medical practitioners and hospitals from using AI-generated promotional campaigns for commercial gain. The rules,…
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Team Pumpkin Names Swati Nathani CEO, Targets 20% International Revenue by 2030
Co-founder Swati Nathani takes over as CEO of the marketing and communications agency, outlining plans to scale international operations, deepen AI integration, and build systems…
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How to Map the Sources Shaping AI Answers in Your Industry: A Practical Audit Framework
Trendos' Gintare Rimolaityte outlines a method to identify which websites inform AI-generated answers, helping brands spot citation gaps and adjust content priorities.
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Mrig Sight Media expands digital capabilities as AI reshapes brand discovery in India
The full-service branding agency is expanding its SEO, content marketing and social media services to help brands adapt as AI-driven search and recommendation tools change…
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How to Turn AI Visibility Data into Action: Ahrefs’ Constance Tan on Winning More Citations in AI Answers
Most marketing teams can now measure their AI visibility, but few know how to improve it. Ahrefs’ Constance Tan will show how to turn AI…
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Why Knowledge Architecture Matters More Than the Next AI Protocol for SEO
Bill Hunt argues that publishing a format like llms.txt or MCP is not the same as possessing the knowledge your customers need. Decision Coverage may…
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Google Publishes Eligibility Rules and Timeline for EEA Search Data Licensing Under DMA
Google has released detailed eligibility criteria, sample dataset options, audit requirements and key dates for licensing search ranking, query, click and view data from EEA…
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AI visibility now demands cross-functional action beyond traditional SEO, says Search Engine Land analysis
Being cited by AI chatbots is no longer enough. A new analysis argues that winning AI recommendations requires product, policy, and engineering teams to act…
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Google Expands Generative UI to AI Overviews, Bringing Interactive Visuals to Search
Google has started rolling out generative UI from AI Mode into AI Overviews, creating custom visual layouts and interactive tools directly in search results. The…
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