Desk archive
European regulators are anticipated to rule that Google illegally prioritized its own shopping, travel, and specialized services in search results, potentially leading to significant changes…
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Broadened access to ChatGPT has been associated with a 9% reduction in traditional search queries among US desktop users, with significant shifts in referral traffic…
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Cloudflare is rolling out new granular controls for website owners, allowing them to manage AI bot access more precisely for search, training, and agent activities.…
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Google's Search Generative Experience (SGE) is fundamentally changing how search works in India. This column offers practical strategies for Indian SEO professionals and businesses to…
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AI is fundamentally changing SEO, moving beyond traditional keyword stuffing to focus on user intent and contextual relevance. Indian businesses need to adapt to these…
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AI is quietly reshaping how Indian users search in local languages, creating new opportunities and challenges for businesses. This column explores the shift and its…
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A Berlin court has ruled that Google's AI-generated search summaries are merely a "new search result format" and not original content, contrasting with a recent…
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