Prompt system for SEO briefs and content refreshes

A good SEO prompt does not ask the model to invent a strategy. It gives sources, audience, page goal, constraints and quality checks.

Prompt structure

1. Role and page goal.
2. Audience and search intent.
3. Primary sources and competitor URLs.
4. Required sections.
5. Claims that must not be invented.
6. Output format and QA checklist.

Refresh workflow

Ask the model to separate outdated claims, missing sections, weak internal links and source gaps before rewriting.

Source note

This starter article defines the editorial shape for Coruja. Live Hermes articles should replace starter notes with current primary sources, official documents and linked evidence.