BCCL Appoints Ruchira Kanwal and Madhurita Sengupta to Key Leadership Roles
Bennett Coleman & Co. (BCCL) has announced key leadership appointments, with Ruchira Kanwal taking charge as business head for 1838 and Madhurita Sengupta as head…
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Desk archive
Tag: Indian media
Beyond the Hype: Building a Robust News Source Strategy for Indian Marketers
In an age of information overload, Indian marketers need a disciplined approach to news sourcing. This column outlines how to build a reliable strategy, distinguishing…
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